Midea is China's leading household goods manufacturer, recognised as one of the 500 most valuable brands in the world (Brand Finance). The group has 7 production bases worldwide manufacturing equipment under various brand names that are well known and highly regarded around the world. For example, Midea Group and Toshiba Carrier, one of Japan's leading heat pump manufacturers, have signed a joint agreement for the production of air heat pumps. Midea products are sold in more than 150 countries. Since the company's founding in 1968, Midea Group has become one of the world's leading climate equipment manufacturers, combining the latest technologies and the highest quality standards.
Midea offers a wide product range, from various household units to cooling equipment for stadiums or large shopping centres. In recent years Midea has been actively involved in various global and large-scale projects, for example equipping the largest stadiums of the FIFA World Cups held in Brazil and Russia with Midea cooling and ventilation equipment. In recent years, due to the high quality, energy efficiency and competitive pricing of Midea equipment, units are widely used in the construction of many hotels, offices and shopping centres in Latvia and the Baltics. Private individuals also appreciate this excellent price-to-quality ratio, choosing to equip their homes with Midea units. The MIDEA motto is "Midea – feel at home".
